Interview With a Big Golf Management Company

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VP Big Golf Management Company: Andrew, we’ll give you one course & you show us what you can do.

AW: Ok, which one?

VP Big Golf Management Company: Our worst performing one. (which to choose?)

AW: Of course. Are there more people than sheep within 15 miles?

VP Big Golf Management Company: Yes

AW: Is there more grass on the greens than in Jay Z’s pocket?

VP Big Golf Management Company: Who’s Jay Z?

AW: Do you have grass?

VP Big Golf Management Company: There are issues on the back 9.

AW: What are you willing to spend on Facebook ads?

VP Big Golf Management Company: Nothing, we don’t really believe it works.

AW: What are you willing to spend money on?

VP Big Golf Management Company: Nothing, we just want you to show us what you can do with this club, this year and if it works we will give you others.

AW: So no money & no budget but if I can increase business at this course with grass on 9 greens I get more clubs?

VP Big Golf Management Company: Yes

AW: What are you willing to spend at the other clubs?

VP Big Golf Management Company: Right now, we pay $299 a month for our online marketing some places and trade for tee times at others.

AW: Is it working?

VP Big Golf Management Company: Honestly no, revenue is declining.

AW: Perhaps invest more in marketing?

VP Big Golf Management Company: Not going to happen.

AW: Em, I have a local club that really needs help can you manage it for FREE for a few months & show me what you can do?

VP Big Golf Management Company: Are you crazy?

AW: Eye roll… Some shmuck pays these guys $8,000 a month!

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All The Best,

Andrew Wood
Legendary Marketing
Direct: 352-266-2099
Email: Andrew@LegendaryMarketing.com

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