Make Your Golf Course Known For A Signature Dish
Ask anyone who has ever had the privilege of playing Pine Valley Golf Club what dish on the menu is a “must taste,” and without a second’s hesitation, they will tell you the Snapper (Turtle) soup. I mean, if you went to Philly you’d try a cheese steak sandwich, right? You go to Joe’s Crab Shack and you are not ordering large portions of dead cow, are you?
Back when Clint Eastwood owned the Hog’s Breath Inn, in Carmel, California I had somehow already heard that the thing to order was the four mushroom salad. Delicious!
Phyllis Ann Marshall, one of the authors of “50 Proven Ways to Build Restaurant Sales & Profit,” says a signature item is necessary to shape how your customers see your club’s restaurant. This dish may attract new customers and create a buzz around your business. Encourage your chef to be creative. What unexpected ingredients or unique flavors can he put together?
Think Subway’s Foot Long sandwich for lunch — can you do a foot long Italian sausage with onions and peppers?
- Best Chill in town?
- Huge burgers?
- Outrageous salad?
- Amazing onion soup?
- Scallop sliders?
All The Best,