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Out Market, Out Manage, Outsell Everyone

Planning Your Golf Marketing in Advance

Posted by on Dec 30, 2011 in eMarketing | 0 comments

      One of the things that never cease to amaze me about the golf industry is the total lack of forward planning found at most...

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Video: Executing Your Social Media Strategy

Posted by on Dec 29, 2011 in Social Media | 0 comments

Over the past several weeks I’ve posted a series of videos on the different social media channels and how you use them for your club....

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Are You Still Relevant?

Posted by on Dec 28, 2011 in Featured Post, Management | 5 comments

      Could you lose your job this year?       Could you be replaced by younger cheaper or smarter labor?       How can you...

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Video: Discounting Your Way to Oblivion

Posted by on Dec 27, 2011 in Fun | 2 comments

We make a return visit to our club’s marketing director. This time the discussions turns to discounting and she give her thoughts on...

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Ten Things We Saw Last Decade We Won’t See This Decade!

Posted by on Dec 26, 2011 in AW Top Ten | 0 comments

1. Tiger winning every week 2. Tiger winning majors 3. New courses opening every week 4. Joining fees sky rocketing 5. Daily fees sky...

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